Borrow from copy and marketing experts these 5 SELLING Words and start seeing better results!
Integrate these words into your website copy, into your newsletter, your Landing pages, Splash Pages, and into all your sales offers to increase response rates!
#1: FREE
You, me, everyone likes FREE. Include the word FREE in your offer and you will see better response rates!
#2: EASY!
Tell your prospective customers that your product or service is EASY to use and you will get attention. No one likes complication.
#3: FAST!
That's right consumers like results fast!
What's more effective to say . 'You'll see results FAST!' ....or to say... 'You'll see results in 4 - 6 weeks.'
#4: FUN!
We all need a little humor in our lives. Use the word FUN in your sales copy (if appropriate) and people take more notice.
#5: GUARANTEED!
Take the risk out of using your product or service and leads are more likely to become buying customers!
Money making marketing is about MOTIVATING THE reader - who is actually your BUYER!
Your job in your copy writing is to SELL not to TELL. People want to know instantly what is in it for them.
They want to know the benefits they will get. They want to know if I do X I will get Y! Talk to your readers as buyers. It's a personal dialogue not a one size fits all approach. Make it easy for people to WANT to do business with you.
Give prospective buyers no reason NOT to do business with you. Effective copywriting that gets results is punchy, benefit laden copy that MOVES people to respond, not tomorrow but TODAY!
Include offers, enticements, realistic pitches that make the buyer take action NOW! Some words are more motivating than others. FREE. FUN. EASY. Guaranteed. Safe. Natural. Don't WAIT! Limited TIME! BUY NOW AND GET THIS!
These words motivate a response and that is ALWAYS your goal in marketing and it starts with good copy.
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